About Us

Brickroad Official has been one of my bigger goals to start, and it is starting to take fruition. Although the items you see here are extremely high value, and have been curated and chosen carefully, it has not always been like this. My curation journey dates back to 2024, where expressing yourself through clothing and accessories first caught my eye. Walking through thrift stores I noticed many clothes that had a chance at a second life. That had a chance to be more, with just a little help. That's where the start of my journey began.

My first business was less of a business and more as an experiment, or a way to express myself. I would purchase more than 10 pairs of jeans at a time, then use a sewing machine (that my Grandma loaned me) to bring the clothes back/give them a new life. I spent my days begging my parents to give me a ride or taking the bus to the thrift stores across the city to ensure I was able to purchase/create the coolest (atleast to me) items possible. I spent long hours making sure each pair of jeans that I customized was unique, and would keep my family up late at night with the loud noises of the sewing machine running (sorry family). Now selling these items I rarely made profit or just broke even but the thought of someone wanting something that I personally made really gave me motivation to keep going and to keep creating. Looking back I did make some questionable things, but these articles of clothing as well as the experience and knowledge I gained from these items really helped shape my expertise and love for clothes that I have today.


My second business was sort of an add-on to my last one. I was still in love with clothes and the process it took to make each garment, yet it was unsustainable (atleast for me). I would spend multiple hours on a single pair of jeans, only to break even or make a small profit. I knew something needed to change, and didn't realize the answer was right infront of me. The thrift store. Baggier style jeans were on the uprise and I knew I had to assert myself in the market. I picked up my first pair of True Religion jeans from the thrift store, and instead of just simply selling it, I came up with a new idea. Sewing a panel on each side of the legs to increase the leg opening, hence making them baggy. I had seen them done before online, yet never on a pair of True Religions. After the process was done, I sold my first pair overnight. That was when I knew I had to go all in. I scoured the internet for True Religion Jeans, and when they arrived I spent sometimes 6+ hours straight increasing the circumference of the leg opening on multiple pairs at a time. Now although I wasn't making much ($900>) just the thought of being able to create my own small source of income doing something I loved hooked me instantly.


Here is where my love for craftsmanship and quality really took off. After sewing for 20+ hours a week, it took a huge toll on my already extremely old sewing machine and it started to have problems. That is when I knew I needed an upgrade. For christmas, my parents gifted me a almost brand new Juki DDL 5550. I was eternally grateful and knew I had to use this to its fullest, and spent my paycheque on high quality selvedge denim from Japan. From there, I spent days creating 1/1 jeans that I could wear and be proud of wearing. Although my knowledge on sewing and pattern making is below surface level, this made my appreciation for clothes skyrocket even more. Some of the most simple items or parts of clothes is infinitely more complex and unique than meets the eye. Just a simple pair of jeans would take me a 20+ hours of work, not to mention I used a pattern as well as followed a tutorial. This experience with actually now creating clothes peaked my interest in expensive and luxury goods, and the precise craftsmanship that takes place when creating these items.


This is now where my third business (Brickroad Official) came into existence. With now a hightend appreciation for luxury goods, I spent a good portion of my bank account on pre-owned made in Japan Evisu denim at an attempt to sell them for profit. That is how I got to where I am today. Now with a business in luxury items, it is evident that you will eventually run into inauthentic items. I have taken many substantially large losses due to inauthentic items, because I refuse to sell them. I want my clients to have everlasting trust in me and understand that every item I sell and curate is 100% authentic.


SIncerely,

Kieran Dogra